When we sit down with business owners in Seattle or Bellevue to discuss selling, they often arrive armed with spreadsheets. They show us profit and loss statements, tax returns, and equipment lists. They expect us to ask about EBITDA multiples and inventory turnover.
And we do. But before we get to the math, we often ask a simpler, lighter question that tells us more about the business than any financial report could.
"When was the last time you took a two-week vacation completely unplugged from the office?"
The answer usually falls into one of two categories.
Group A laughs nervously and says, "If I left for two weeks, the place would burn down."
Group B smiles and says, "Last month. I went to Hawaii, and I didn't check my email once."
Group B’s business is almost always worth more.
At CTA, we believe that the most valuable asset you can sell is not your machinery or your customer list. It is a system that works without you.
If you are feeling burnt out and thinking about selling, the best "homework" you can do right now isn't just cleaning up your books. It is booking a flight. Here is why the "Two-Week Vacation Test" is the ultimate proof of value, and how you can use it to increase your sale price.
Put yourself in the shoes of a prospective buyer. They are writing a check for millions of dollars to acquire your manufacturing plant or distribution firm. Their biggest nightmare is that the "secret sauce" of the business walks out the door the day you retire.
If you are the only one who knows how to quote complex jobs, the only one who has the relationship with the biggest client, or the only one who knows the password to the server, you haven't built a business. You have built a high-paying job. And buyers don't pay premium multiples for jobs.
We recommend every business owner try this experiment at least 12 months before they list their business.
The Challenge: Leave the business for 14 days. No email. No phone calls. No "just checking in."
The Goal: See what breaks.
When you return, do not get angry at the problems that arose. Treat them as data points.
Every fire you have to put out after your vacation is a line item on your pre-sale to-do list.
In the M&A world, we talk a lot about "Transferability." This is the ease with which a new owner can step in and run your company.
A business that passes the Vacation Test has high transferability. It proves that the processes run the business, and the people run the processes. You are simply the architect.
Why this matters for your wallet:
You don't literally have to fly to Tahiti to do this (though we highly recommend it). You can start "vacation-proofing" your business next Monday:
Preparing to sell your business doesn't have to be a grim march through audits and legal reviews. It can actually be the catalyst for a better lifestyle right now.
By focusing on making your business independent of you, you get to enjoy more freedom today and a higher valuation tomorrow. It is one of the few "win-win" scenarios in business ownership.
At Company Transition Advisors, we help Northwest business owners identify the "value drivers" that buyers care about most, including your ability to step away.
Whether you are ready to sell now or just want to start "vacation-proofing" your company for the future, we are here to guide you.
Contact CTA Business Brokers today for a confidential conversation about your business goals. (And then, go book that trip.)
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